Leading food and solutions co-operative Alliance Group has launched a Wagyu premium beef programme to farmers as it continues to build its differentiated portfolio to capture greater value and meet consumer needs across its global markets. The new supply programme, for cattle with a minimum of 50 per cent red or black Wagyu genetics, is […]
meat
Beef + Lamb New Zealand and Silver Fern Farms Collaboration Increases Sales in U.S. Market
Beef + Lamb New Zealand (B+LNZ) and Silver Fern Farms are celebrating another year of successful joint marketing efforts in the United States. The partnership, which included a series of seasonal marketing campaigns, outdoor advertisements and creative brand programs, resulted in significant sales growth and increased awareness. American appetite for grass-fed sustainably raised New Zealand […]
Scott Technology announces world-first beef solution, expands meat processing business
AUD$18 million contract with Teys and Meat & Livestock Australia could help address global labour shortages 25 November – Auckland, New Zealand: NZX-listed Scott Technology is thrilled to announce the expansion of its meat automation business with the signing of a new AUD$18 million contract to design, build and commission a world-leading automated beef boning […]
Alliance Group announces Annual Result
Alliance Group today announced an operating profit of $41.9 million before tax and distributions for the year ending 30 September 2021. A profit distribution of $8.5m will be made to its farmer shareholders, in addition to $16.7m in loyalty payments already paid over the course of the year. The co-operative’s turnover was $1.8 billion. Murray […]
Beef + Lamb New Zealand and ANZCO Foods Marketing Collaboration Sees Grass-fed Beef Sales Rocket in Beijing, China
A recent co-branded marketing campaign using the Taste Pure Nature brand lifted the sales of ANZCO Foods New Zealand grass-fed beef by threefold across Beijing’s high-end 7Fresh supermarket stores during the weeklong promotion, with an ongoing increase in weekly sales post-campaign. Building on the success of an initial campaign in 2020, the collaborative partnership between […]
Beef exports top 100,000 tonnes in third quarter for first time
New Zealand’s red meat exports rose 28 per cent to $2.2 billion for the third quarter compared to the previous year, according to an analysis by the Meat Industry Association (MIA). The increase continued the trend of strong growth for the red meat sector in recent months with September exports alone reaching $642 million. The […]
Alliance Group Increases Premium on Handpicked Lamb
Alliance Group has increased the premium it pays farmers for its Handpicked Lamb programme as the demand for high-quality lamb grows. The Pure South Handpicked Lamb programme uses an assessment system to measure eating quality with the qualifying lamb exported to premium retail markets in Asia and North America. Alliance has now increased the premium […]
McDonald’s beefs up environmentally friendly farming
Unique public-private partnership with AgResearch to trial regenerative beef farming. In a partnership that links scientific research with burger fans, McDonald’s and science provider AgResearch have joined forces on a regenerative farming trial. The two organisations have a shared interest in positively influencing the sustainability of pasture-based beef production and are working together on a […]
Alliance Group announces Asia deal with Marks & Spencer
Leading food and solutions company Alliance Group is partnering with the global retail giant Marks & Spencer (M&S) on a range of value-add branded beef and lamb products in Singapore. The M&S-branded range, all further processed in New Zealand, is now available in 11 stores on the island, home to almost six million people. The […]
New study highlights differences in New Zealand beef
Pasture-raised beef is the cornerstone of the New Zealand meat industry. But do we really understand the benefits we get from the meat when it is raised this way? New research from the Riddet Institute indicates there are differences in meat quality relating to health and digestion, depending on how the animal is raised. A […]